Saks Fifth Avenue and Swarovski to kickoff holiday season together
Saks Fifth Avenue is going to have its 1st ever so ‘winter wonderland’ outcome in partnership with Crystallizedtm – Swarovski Elements with a magic entry set to light up the entire store in crystals because of this time of year.
These exceptional frequenting experience shall acquire the illusion from the holiday season properly to the center of Burjuman for all Saks Fifth Avenue customers to relish, and are set up to enchant grownups and kids alike.
To observe the debut from these outstanding outcome and stirring partnership, key spokespeople from both Saks Fifth Avenue and Swarovski Middle East will come in collaboration to turn on the lights at 7.00 p.m.. Before the debut, invitees shall be amused by a glittering array by magic dancing and musical operations, and savour refreshments and canapés all in the feeling of the festive holiday season. In addition, Saks Fifth Avenue shoppers will be capable to takings delight in the unique and energizing in-store performances every weekend till the New Year.
General Manager of Saks Fifth Avenue, UAE and Bahrain, Ian McCandlish states, “Saks Fifth Avenue has got a long history of producing modern and impressive holiday windows, planned to surprise and give joy to everybody that checks them out, and this year is for sure no exclusion. We’re highly proud to be cooperating with Crystallized – Swarovski Elements and are enchanted to be capable to reanimate the magic from Saks Fifth Avenue New York, and add this to Dubai for its occupants and tourists”
“Music, dance and a festival of shimmering illuminations and crystals is going to make the night unambiguously outstanding,” stated Mohammad Ali, Saks Fifth Avenue’s Store Manager “we are delighted to offer shoppers a chance to observe the start of the holiday season and the opportunity to chip in to a cause close and beloved to our heart and soul* – START, the non-profit art outreach education program for underprivileged kids and those with special needs, where a part of our sales shall be donated”.